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Freedom of thought

FIRST LOVE YOURSELF

Not therapy. Not motivation.  
Just bold self-discovery, structured to suit your time, energy, and clarity needs.

mens mental health and self love for men

WHAT IS FIRST LOVE YOURSELF (FLY)?

Lost in self-doubt?
Trying to heal but feeling stuck?
Unsure where you’re headed?

You’re not alone.

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FLY (First Love Yourself) is a structured, step-by-step system to consciously redesign how you think, act, and show up in the world.

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This is where self-love meets reason, action, and play.

 

FLY combines the 10-step Alter Ego Framework with your favourite hobbies experienced together in a safe, active community that helps you move, not just feel, and become your freest version, effortlessly.

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Using a powerful mix of rational thinking models, science of storytelling, and proven strategic tools, FLY helps you:

  • Break free from limiting beliefs

  • Identify and break old emotional patterns

  • Rebuild belief in your thoughts and decisions

  • Shift your identity, not by pretending, but by becoming

  • Develop sustainable habits and systems for continuous self-improvement

 

You don’t need fixing.

You don't need more information.

You need a framework to act on what you already know.
FLY gives you exactly that.

WHY FIRST LOVE YOURSELF(FLY)?

Awareness of who you truly are

Go beyond societal, cultural, and generational conditioning to discover what truly defines you.

Strengthen your reasoning & self-belief

Replace doubt and emotional noise with logic, clarity, and grounded confidence.

Build an identity shift through logic and reflection

Design your Alter Ego and consciously evolve who you are becoming.

Transform habits, values, and beliefs

Align your daily actions with the values and mindset of your future self.

Create a personal mission that aligns with who you’re becoming

Define your belief system and purpose to guide long-term decisions.

ALTER EGO FRAMEWORK
TO REDESIGN YOUR LIFE

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Black Simple Roadmap Timeline Presentation (3)_edited.png

STORIES OF TRANSFORMATION

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He lost his Mom, his love, even his aim...he used his favourite club to get back

"Losing my mom broke something in me. Then the breakup happened. For 3 years, I kept travelling, hoping time and travel would heal me. I tried therpay, but it felt I was being corrected not accepted. Tried alternate healing method sin the mountains but it felt too spiritual and far from what I connected. 

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And then Alter Ego happened. It met me in my language-FOOTBALL. I have been a Manchester United fan for 25+ years. Alter Ego reminded me how being a Red Devil isn't just a jersey but a mindset. 

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I love how the meetups aren't preachy. They are fun, real, honest. The banter, laughters, the way no one's trying to fix you but make use feel like we all belong. Then plan things for each of our needs. Thank you. Thank you. Thank you. You helped me remember who I am. Red Devil Forever."

Arnav Barua

HOW DOES IT WORK?

PICK YOUR PROGRAM
Do it with a group or on your own—either way, just make it happen!

PEN AND PAPER JOURNALING WORKBOOKS

DIGITAL PROMPTED JOURNALS

HOW DOES THE COMMUNITY SUPPORT SELF-LOVE?

We learn through action, not just theory.

The community creates various opportunities to practice what you learn in the programs through our fun and interactive interest-based events and experiences.

FREQUENTLY ASKED QUESTIONS (FAQS)

How is FLY different from therapy or self-help books?

Therapy often focuses on healing. Self-help books offer ideas.
FLY gives you a clear framework that helps you take control of your life — not by replacing these tools, but by helping you use them better.

You’ll learn how to think clearly, not what to think.
FLY helps you design your own path — whether it includes therapy, religious texts, sports, philosophy, or even movies.
You learn how to delegate different parts of your life to different ideologies, based on what works for you — not what you're told should work.

It’s not about following one system.
It’s about building your own — with logic, clarity, and self-trust.

What kind of problems does FLY help with?

  • Repeating relationship/career patterns

  • Low self-worth or overthinking

  • Feeling directionless or emotionally stuck

  • Difficulty trusting your own decisions

  • Wanting to rebuild identity after a setback or shift

What formats can I choose from?

You can choose:

  • 1-Week Guided Program– online guided group sessions, for fast clarity and structured reflection

  • 4-Week Guided Program– online guided group sessions, for deeper, slow-paced transformation

  • Self-Help Online Program– do it anytime, at your own pace, no live sessions

All formats take you through the same 10 steps.

What do I get as part of the program?

  • Deep access to the 10-step Alter Ego framework

  • 300+ reflection prompts in structure, 20+ proven scientific tools on goal setting, habit transformation, identity shifts, and more.

  • Lifetime access to Digital Journal+ PDF Notes 

  • Lifetime access to the Alter Ego Community and all its hobbies and interests groups.

  • Guided sessions by a Facilitator who will personalize the journey for your goals. (for guided programs only)

No more running away.
Only FLYing higher!

#BelieveInYourExtraordinary

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